Think employer branding only works for big brands? Why EB is the BEST way for small brands to stand out.

If your business has a small or unknown brand and you’re struggling to compete with industry giants, you may benefit from a strategic employer branding campaign. Here are three reasons why employer branding has a big benefit for small-brand businesses.

Why *only* posting on job boards is hurting your chances of finding "the one" (and 3 things you should do instead)

If your industry is still struggling in a candidate’s market, then this habit of dumping job ads on job boards as the only “recruitment advertising” strategy is hurting your chances of finding your “one”. Here are three things to do instead.

Nail your messaging, nail your sell. How to impress candidates in the new world.

After so many redundancies early on in the pandemic, how can you attract candidates back into those high-impacted industries when job security is front of their mind? Here’s how to rejig your offer and messaging to appeal to the right talent audience.

Wanna build a strong personal brand? You need these 4 things.

A strong personal brand can expose you to new career opportunities, introduce you to top talent, and establish your authority in your field. Maybe you lack confidence, or maybe you don’t know where to begin. Wherever you’re at, here are 4 things you need to create a strong and recognisable personal brand online.

Where are all the good candidates? Six steps to attract top talent on a budget

Tiny budget; shallow talent pool? You don’t need to be a global enterprise with a bottomless cash pit to attract and hire the right talent. You just need to get creative with your marketing strategy, starting with a clear and consistent employer brand. Here are 6 steps to get you on your way to becoming a talent magnet.